Senior Brand Manager

8 Sep 2026 Senior Brand Manager – White Cap at Diageo Recruit candidates with Ease. 100% recruitment control with Employer Dashboard.We have the largest Job seeker visits by alexa rankings. Post a Job Company: Diageo Location: Kenya State: Nairobi Job type: Full-Time Job category: Administrative/Secretarial Jobs in Kenya Resubmit your Resume Today. Click Here to Start

• Strategic & MBP Leadership: Own and drive the Marketing Business Plan (MBP), setting brand direction and ensuring delivery of growth, profitability, and brand equity targets at Kenya Breweries Limited. • Cross-Functional & Stakeholder Influence: Lead through influence by aligning internal teams and external partners to deliver strong, consistent in-market execution in a competitive landscape including AB InBev. • Execution & Performance Ownership: Ensure excellence in campaign execution, track performance against KPIs, and take accountability for results through data-driven decision-making and continuous optimization • Develop and own the annual MBP aligned to business objectives • Define brand growth targets (volume, revenue, market share) • Identify key consumer segments and growth opportunities • Manage and optimize A&P (Advertising & Promotion) budgets • Track, analyze, and report MBP performance against KPIs • Adjust strategies based on in-market performance and insights • Define and maintain brand positioning and identity • Build long-term brand equity and differentiation • Lead innovation pipeline (new products, packaging, variants) • Ensure consistency across all consumer touchpoints • Develop and execute integrated marketing campaigns (ATL, BTL, Digital) • Lead creative development with agencies