Portfolio Manager at Standard Chartered Bank Kenya

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• Liaise with Product and Portfolio Managers to develop effective programmes that support the growth of Wealth & Retail Banking (WRB). • Drive cross-sell of other banking products through coordinated campaigns, appropriate Campaign Request Templates, call scripts, and frontline engagement. • Support Product Managers in growing End Net Receivables and Deposits by identifying opportunities and developing executable actions. • Support the development of an Affluent Proposition that strengthens our wealth solutions and reinforces our market leadership. • Liase with Card Product & Portfolio Managers to build robust spend programs leveraging on data, partnerships and strong propensity models. • Execute the Affluent strategy by spearheading Segment initiatives in close collaboration with stakeholders across Client Relationship, Marketing, Compliance, and Risk. • Work closely with Product Managers to understand the competitive landscape and market share, and identify prospective partners who can address customer needs and accelerate growth. • Design relevant campaigns to support frontline performance, enable teams to meet and exceed targets, monitor and track campaign performance, and apply learnings to future campaigns while sharing best practices. • Liaise with Group and Regional teams on digital sales initiatives. • Ensure appropriate targets are set for all digital marketing activities, and ensure that there are processes in place to track these processes (i.e., in collaboration with the Data & Analytics team) • Work with Segment/Product, Voice & Virtual teams to provide insights on needs and behaviours of key customer deciles, to inform their strategies • Support the development of segment offers/leaders, and implement integrated campaigns; ensure on-time, on-budget delivery of campaigns across multiple digital channels and media • Propose improvements to encourage higher levels of engagement from our audience and working on getting targeted product offers • Identify, assess, and support partnership opportunities contributing to Affluent Banking business strategy – identification of business models, innovation opportunities, strategic alignment and go to market plans. • Close monitoring and analysis on competitor landscape and market share.