Promotion and Marketing Manager

Plan and execute promotional campaigns to drive brand awareness and sales growth for Black Market Africa. Manage social media platforms, public relations activities, and digital marketing initiatives to engage target audiences. Analyze campaign performance metrics and market trends to optimize future strategies. Collaborate with cross-functional teams including sales, design, and content creation to ensure cohesive brand messaging. Oversee the development of marketing materials and promotional content. Monitor competitor activities and industry developments to maintain a competitive edge. Ensure all marketing efforts align with company objectives and budget constraints.

Bachelor’s degree in Marketing, Business Administration, or a related field; Minimum of 3 years of experience in marketing, promotions, or a related role; Proven track record in designing and executing successful marketing campaigns; Strong proficiency in social media management and digital marketing tools; Excellent analytical skills with the ability to interpret data and market trends; Exceptional communication and interpersonal skills; Ability to work independently and manage multiple projects simultaneously; Experience in the fashion or retail industry is a plus.