Instructor – Digital Marketing and Digital Customer Service

The primary responsibility of this role is to provide training, support, and guidance to Generation Kenya’s Digital Marketing and Digital Customer Service learners in line with Generation’s methodology. The role holder will also work closely with internal teams to mobilize, recruit, and engage learners for training programs and related activities, while taking on additional responsibilities in mentorship, program support, and basic reporting. Roles & Responsibilities Training Delivery - Deliver training in line with the established curriculum, ensuring adherence to the overall structure, learning objectives, and program flow. - Prepare effective delivery by reviewing and personalizing lesson plans prior to class sessions. - Facilitate engaging learners in active thinking and participation. - Deliver high-quality instruction that is rigorous, relevant, and appropriate for adult learners. - Conduct learner assessments and accurately record data as outlined in the curriculum requirements. - Monitor and manage learner attendance through the designated digital platforms (Canvas, and Salesforce). - Guide and support learners in completing practical digital marketing assignments and Capstone Projects, providing coaching and feedback to maximize experiential learning and skill development. - Prepare and submit basic training reports, learner progress updates, and other program documentation as required. Program Support - Support in mobilizing and screening targeted youth using Generation-specific recruitment, promotional, and communications strategies. - Assist in the development and implementation of outreach campaigns to attract potential learners. - Collaborate with community partners, educational institutions, and other stakeholders to enhance program visibility and enrollment. - Provide mentorship and guidance to learners, helping them overcome challenges and stay motivated throughout the training program. - Participate in program meetings, training sessions, and continuous improvement initiatives to ensure program effectiveness and alignment with organizational goals.

Bachelor’s degree in digital marketing, Marketing, Business Administration, Communications, Information Technology, or a related field; minimum 3-5 years of experience; experience in digital marketing and digital customer service; proficiency in using digital platforms like Canvas and Salesforce; strong mentorship and coaching skills; ability to work collaboratively with cross-functional teams; excellent communication and interpersonal skills; commitment to inclusive and supportive learning environments.